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What Is Geo-Blocking?

Geo-blocking is restricting or changing what a website or app shows based on where the visitor appears to be, usually worked out from their IP address. It ranges from blocking a whole country to showing different prices, catalogues or search results by region.

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how it works

How sites decide where you are

The IP address is the main input. Geolocation databases from providers such as MaxMind, IP2Location and IPinfo map IP ranges to countries, regions and cities. Country is usually right; city is an estimate. Sites can add other signals when they need more certainty:

  • 1

    IP geolocation

    How the site gets it
    Database lookup on every request
    How precise
    Country reliable, city approximate
  • 2

    Browser location

    How the site gets it
    Geolocation API, only with your permission
    How precise
    Street level (GPS or Wi-Fi)
  • 3

    Time zone and language

    How the site gets it
    JavaScript and request headers
    How precise
    Region hints
  • 4

    Payment or account details

    How the site gets it
    Billing address, card country, phone number
    How precise
    Country, verified
why it matters

Why sites geo-block

Geo-blocking is mostly about legal and commercial boundaries, not about you.

Geo-blocking: what it means for you
  • Licensing: streaming and sports rights are sold country by country.
  • Regulation: gambling, finance and health services are licensed per market; some sites block regions rather than comply with local privacy rules.
  • Sanctions: services must refuse sanctioned countries.
  • Pricing and stock: shops show regional prices, currencies and catalogues.
  • Security: some sites block regions they see little legitimate traffic from.
how it works

How proxies are used with geo-blocking

A proxy in another country makes requests appear to come from there, which is how companies check their own localised sites, verify ads in each market, collect regional prices and see local search results. Pick a proxy in the exact market, and align time zone and language with it. Getting around licensing restrictions can break a service's terms, so keep to geo-testing, public data and your own content.

CleanProxies rotating residential proxies cover 190+ countries with state and city targeting; static ISP proxies are US carrier IPs plus Telus in Canada. See geo-targeting for how to choose a location.

Rotating residential proxies from $0.63/GB

The CleanProxies proxy that fits best here, with a $4.99 trial to test it first.

Guides from the blog

Setup guides and best practices from the CleanProxies blog.

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Related terms

Terms that come up alongside Geo-blocking.

All glossary terms

Geo-blocking FAQs

Straight answers about Geo-blocking.

Restricting or changing online content based on the visitor's location, usually detected from the IP address.

Got more questions?All FAQs